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Liverpool Shanghai pavilion spend passes £1m
2009. 15 October
It is the third major contract awarded as the city prepares for
the six-month show, which runs from spring to autumn next year.
(placenorthwest.co.uk)
River Media has won a £550,000 contract to create a series
of films to showcase the city and North West region during the
World Expo 2010 in Shanghai.
A £600,000 design and build contract was awarded to Uniform to create the pavilion and public relations agency Paver Smith is handling the communications contract, believed to be valued at £100,000.
All three contractors are based in Liverpool.
River Media, based on Wood Street, was awarded the work following an international competitive tendering process.
The company will create a 3-D virtual journey from Shanghai to Liverpool, along with a range of audio-visual content which will be used to entertain and inform visitors to the Liverpool Pavilion at the Expo.
The Pavilion will shine a spotlight on the city's assets and strengths for millions of visitors attending one of the world's biggest events.
Liverpool is the only UK city to have a dedicated presence at the World Expo. Its participation is being led by Liverpool Vision in partnership with Liverpool City Council, the Liverpool-Shanghai Partnership and the North West Development Agency.
The pavilion is 25 metres long by 18.5 metres wide - about the size of a five-a-side football pitch.
Source: www.placenorthwest.co.uk